February 2014
VOLUME : 2         ISSUE: 2
Table of contents
1 Title : EXTENSION OF DEFORESTATION IN ETHIOPIA: A REVIEW
Author Name : Dr. S. Srinivasan
Abstract : One of the foremost trials opposite Ethiopia in striving for development is environmental degradation, manifested in the……….PAGE: 1-7

2 Title : A STUDY ON BEHAVIOR OF DEPOSITORY PARTICIPANTS TOWARDS DEPOSITORY SYSTEM AND INDIAN CAPITAL MARKET
Author Name : Dr.B.Venu Gopal and Dr.Ch.Rama Prasada Rao
Abstract : The depository participant’s plays vital role in efficient functioning and growth of the any capital market. ……….PAGE: 8-17

3 Title : EMPOWERMENT OF DEPRIVED WOMEN THROUGH QUALITY EDUCATION: CHALLENGES AND RECOMMENDATIONS
Author Name : Dr. B. Jishamol
Abstract : This paper attempts to answer the questions related to lack of empowerment of deprived women in India due to low literacy. ……….PAGE: 18-27

4 Title : IMPACT OF LEGAL AND ECONOMIC ENVIRONMENT ON IT INDUSTRY
Author Name : Shankar. R and Dr. S. Ramesh
Abstract : The significant contribution made by the IT sector to the country’s economic growth is well known. ……….PAGE: 28-36

5 Title : A STUDY ON IMPACT OF CELEBRITY ENDORSEMENT ON BRAND PERCEPTION AND BUYING BEHAVIOR OF CONSUMER...
Author Name : Dr. P. Rengarajan and R. Sathya
Abstract : A large number of factors affect the consumer buying behaviour. But, today the firms……….PAGE: 37-42

6 Title : CONCEPTUAL FRAMEWORK OF ENVIRONMENTAL ACCOUNTING AND REPORTING: AN OVERVIEW
Author Name : Srinivasa Murthy M D
Abstract : In the 21st years we have a pressing need of defending our natural environment, because the natural environment……….PAGE: 43-51

7 Title : BOOSTING FACEBOOK ACCOUNT ARTIFICIALLY BY BUSINESS FIRMS
Author Name : Joshin Joseph
Abstract : Media either in print or electronic form reflects the image of the society we live in. It connects people in the rest……….PAGE: 52-58

8 Title : AN ECONOMIC STUDY ON WOMEN ENTREPRENEURS IN RAJAPALAYAM TALUK, VIRUDHUNAGAR DISTRICT OF TAMILNADU.
Author Name : Dr. T. Selvakumar and M. Karpaga Ambika
Abstract : “When Women Moves Forward, the Family Moves, the Village Moves and the Country Moves” ……….PAGE: 59-67

9 Title : MATERIALIZING CULTURE: A STUDY ON POSTMILLENNIAL ADVERTISEMENTS
Author Name : Vimeesh. M. S and Divya. V
Abstract : Now Advertising has become a popular subject of study, approached from a wide range of disciplines such as……….PAGE: 68-74

10 Title : AN ANALYSIS OF STATE-WISE GENDER GAP IN LITERACY RATES IN INDIA
Author Name : Dr. R. Rajendran and S.Sangeetha
Abstract : In this article an analysis of state-wise gender gap in literacy rates in India. Human……….PAGE: 75-82

11 Title : PROBLEM AND PERSPECTIVE OF UNORGANISED WOMEN WORKERS IN INDIA
Author Name : R. Rajeshkumar and Dr. R. Rajendran
Abstract : Problem and perspective of organised and unorganised women workers in this paper ……….PAGE: 83-88


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